Privacy Policy

1. Overview

Pro Plus Construction, Roofing & Siding LLC, doing business as Pro Plus Roofing ("Pro Plus Roofing," "we," "us," or "our"), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, contact us, request an estimate, schedule service, communicate with us by phone, text, email, or web forms, or otherwise interact with us.

By using our website or providing your information to us, you agree to the terms of this Privacy Policy.

2. Information We Collect

We may collect personal and project-related information in the following ways:

Information you provide directly

When you contact us, request an estimate, schedule service, or communicate with us, we may collect:

• Your name
• Phone number
• Email address
• Mailing address
• Property address or service location
• Project or service details
• Photos, files, or documents you submit
• Appointment preferences and scheduling information
• Messages, call content, and other communications you send us
• Survey responses, feedback, and review-related responses

Information collected automatically

When you visit our website, we may automatically collect:

• IP address
• Browser type
• Device type
• Operating system
• Pages visited
• Time spent on pages
• Referring website
• General location information
• Cookies and similar tracking data

Information collected through communications

If you call, text, email, or use a web form to contact us, we may collect:

• Call recordings
• Call transcripts
• Text message content
• Email content
• Message and call metadata
• Communication history

3. How We Use Information

We use the information we collect to:

• Respond to inquiries
• Provide estimates
• Schedule appointments
• Deliver roofing, siding, and construction services
• Communicate about projects and service requests
• Send appointment reminders and follow-up messages
• Provide customer support
• Send service-related text messages and emails
• Improve our website, communications, and services
• Maintain internal records
• Detect fraud, abuse, or security issues
• Comply with legal and business obligations

We do not use SMS/text messaging for promotional or mass marketing text campaigns.

4. SMS and Text Messaging

If you provide your mobile number to us and check the SMS opt-in box on our estimate request form, you may receive service-related text messages from Pro Plus Roofing.

Our public estimate request form at https://proplusroofing.net/get-estimate requires users to manually check an unchecked SMS consent box before submitting.

These may include:

• Questions related to an estimate or repair request
• Links to view an estimate, invoice, or project document
• Scheduling coordination
• Appointment reminders
• Estimator arrival or ETA updates
• Customer support follow-ups
• Service status updates

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties except vendors that provide the SMS delivery service for Pro Plus Roofing.

5. Phone Calls, Voice Messages, and AI-Assisted Calling

We may use phone systems and AI-assisted tools, including Vapi or similar services, to place, receive, route, and manage calls.

If you call us or interact with our phone systems, you acknowledge that:

• Calls may be answered by a human or an automated/AI-assisted voice agent
• Calls may be recorded and transcribed
• We may use call recordings and transcripts for customer service, scheduling, quality assurance, training, recordkeeping, and follow-up
• Call data may be stored and processed by third-party service providers that help us operate our business

If required by law, we will provide notice when calls may be recorded.

6. Email Communications

We may contact you by email regarding:

• Estimates
• Appointment confirmations
• Project updates
• Service follow-up
• Customer support
• Administrative notices

We may use third-party email delivery services, including Resend or similar providers, to send and manage email communications on our behalf.

7. Sharing of Information

We do not sell your personal information.

We may share information with trusted third-party service providers that help us run our business, including:

• Website hosting providers
• Email delivery providers
• Call and voice service providers
• SMS/text messaging providers
• Scheduling and customer relationship tools
• Analytics providers
• Contractors or service partners involved in your project
• Payment processors, if applicable

These providers may only use your information as needed to perform services for us and are not authorized to use it for unrelated purposes.

We may also disclose information if necessary to:

• Comply with the law
• Respond to lawful requests
• Protect our rights, property, or safety
• Prevent fraud, misuse, or security threats

8. Cookies and Analytics

Our website may use cookies, pixels, tags, and similar technologies to:

• Help the website function properly
• Understand website traffic and usage
• Improve performance and user experience
• Measure the effectiveness of our content and communications

You can usually control cookies through your browser settings. Disabling cookies may affect website performance.

9. Data Retention

We keep personal information only as long as reasonably necessary to:

• Provide services
• Maintain business records
• Resolve disputes
• Enforce agreements
• Comply with legal obligations

This may include retaining call recordings, transcripts, text messages, emails, and form submissions.

10. Security

We use reasonable safeguards to help protect your information. However, no method of internet transmission, phone transmission, or electronic storage is completely secure, and we cannot guarantee absolute security.

11. Your Choices

You may:

• Reply STOP to opt out of text messages
• Reply HELP for text message assistance
• Contact us to update your information
• Ask us to stop non-essential communications
• Ask questions about the information we hold about you

12. Children's Privacy

Our website and services are not intended for children under 13, and we do not knowingly collect personal information from children under 13.

13. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third-party sites.

14. Pro Plus CRM Mobile App

The Pro Plus CRM mobile application is used by Pro Plus Roofing employees, estimators, and crews to manage job assignments, document work, and communicate with the office. When you use the app with your permission, it may collect:

• Precise location — used while the app is in use to show nearby job sites, support appointment and arrival workflows, and help staff navigate to properties. Location is not collected in the background.
• Camera and photos — used to document job sites, completed work, and project conditions. Photos are uploaded to our business systems and associated with the relevant project.
• Account information — your name, work email, and sign-in credentials, used to authenticate you and attribute your work activity.

Information collected through the app is transmitted securely to our customer-relationship and project-management systems, used solely for providing roofing and construction services and operating our business, and is never sold or shared with third parties for advertising. Customer communications generated through the app (text messages and emails) are governed by the sections above. To request access to or deletion of data collected through the app, contact us using the information in the Contact section below.

15. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.

16. Contact Us

If you have any questions about this Privacy Policy or our information practices, please contact us: